Novellia Named as One of Digital Health New York’s "10 Startups to Watch" for 2025

Novellia Named as One of Digital Health New York’s "10 Startups to Watch" for 2025

NEW YORK, Feb. 11, 2025 – Novellia, Inc., an AI-enabled health data company harnessing the power of personal healthcare data to drive precision medicine forward, is pleased to announce its recognition as one of Digital Health New York's 10 Startups to Watch for 2025, underscoring the impact of Novellia's custom digital health record registries that have been delivering valuable, actionable insights for biopharma and specialized hospital network partners. 

"At a time when fragmented health data remains one of healthcare's greatest barriers to innovation, we at Novellia are driven by the belief that unifying personal health record data is the key to unlocking the full potential of precision medicine," said Shashi Shankar, CEO of Novellia. "This recognition from Digital Health New York reinforces our pursuit to bridge critical gaps in healthcare research, empower patients with control over their health information, and deliver real-world insights that drive meaningful advancements in medicine."

"Now in its sixth year, the New York DH100 has evolved and grown, and in that time, the digital health ecosystem in New York has also reached unprecedented levels of innovation and impact," said Bunny Ellerin, co-founder and CEO, DHNY. "We are honored to celebrate these organizations, whose dedication to transformation and progress is driving the future of healthcare."

What sets Novellia apart is its ability to rapidly aggregate and organize raw longitudinal patient records data across tens of thousands of healthcare systems to generate fit-for-purpose digital registries that can detect care gaps legacy real-world data solutions miss–all the while uncovering actionable insights previously impossible to obtain at scale. This allows Novellia to provide the most comprehensive view of the patient experience available today, with the potential to reshape how diseases are understood, treatments are developed and care is delivered. 

Novellia does this by inviting individuals to seamlessly collect their medical records into its free, AI-enabled personal health records portal. In addition to having their health history in one place and personalized tools to help manage their care journey, Novellia offers people the unique opportunity to anonymously contribute their data to advancing scientific research.

"Having founded and led healthcare technology companies for many years, I've witnessed firsthand the many evolutions of digital medical records and patients' access to data," shared Dr. Yin Ho, Novellia Advisor and Health IT Leader. "I believe Novellia is at the forefront of the next wave of health data innovation. By empowering individuals to take control over their health information, while enabling their longitudinal records data to be unified and analyzed to create unprecedented insights for life science research-- they've created a true alignment of information and agency." 

Learn more: https://go.dhny.co/2025-report

About Novellia

Novellia is an AI-enabled personal health data company that empowers patients to take control of their health information with an advanced health record portal, offering patients the unique opportunity to authorize and contribute their anonymized data to help advance scientific research. Novellia provides researchers with comprehensive, longitudinal patient-authorized health data that delivers unparalleled real-world insights to industry and healthcare systems to accelerate research and advance innovation.

Integrating data across tens of thousands of healthcare institutions and practices across the country, Novellia can centralize patients' full health history from multiple sites seamlessly. This approach enables researchers to quickly unify and analyze fragmented, real-world health data for clinical research to detect patterns and identify critical care gaps that controlled clinical studies and traditional EMR or real-world data solutions miss.

Novellia is transforming the patient journey by turning comprehensive patient-authorized health data into actionable insights that drive personalized care leading to better outcomes. To learn more visit https://novellia.com.

About Digital Health New York (DHNY)

Digital Health New York (DHNY) is a connected community of digital health leaders who share ideas, spark new directions and create success across the entire ecosystem. As an organization, we seek to increase the visibility of New York City as a leader in healthcare innovation and showcase the companies and leaders creating the future of healthcare. Our flagship event, DHNY Summit, brings together an elite group of entrepreneurs, investors, players, providers and executives to cultivate the New York digital health community and drive impactful conversations around the current and future state of digital health. DHNY was founded in 2022 in collaboration with AlleyCorp. For more information or to join DHNY's mailing list, please visit www.dhny.co.

DH100 Methodology

To compile the DH100, we invited companies to complete an in-depth application with both quantitative and qualitative measures to help us to get to know the company better. We also used our dynamic database of digital health companies in the region to round out the consideration set. A company qualified for consideration if it maintained headquarters or employed at least 5 people in the New York region. Companies that were public or non-profit; founded before 2014; or had an exit were excluded. We evaluated companies on a number of factors, including but not limited to: strength of application, leadership, number of employees, funding, revenue , market fit, differentiated offerings, and community engagement.

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